Patient care
Patient-friendly ingredients
Fluoride-free n-Ha toothpaste options that are gentle, effective, and easy for your team to recommend.
- Powered by nano-hydroxyapatite
- SLS-free & paraben-free
- Low-foaming brushing experience
Boka Dental Pros
The fluoride-free toothpaste your patients are asking about
You’re likely seeing more patients asking about fluoride-free options. The Dental Pros Program makes it easy for hygienists and dental professionals to confidently introduce Boka to those patients, while unlocking exclusive practice discounts, complimentary samples, and access to a community of like-minded professionals. Request your samples today!
For hygienists & dental professionals
U.S. & Canada only
Practice pricing up to 55% off
#1 Toothpaste
On Amazon
Up to 55% Off
The more you buy, the more you save
n-Ha Powered
The premier fluoride-free alternative
Free Samples
Processed automatically for approved teams
Patient demand
Patients are looking for fluoride-free alternatives.
They still need a trusted recommendation.
More patients are arriving with questions about ingredients, formulations, and fluoride-free oral care. The challenge is rarely a lack of options — it’s knowing which options are worth recommending.
01
Patients are questioning what belongs in their daily oral care routine.
They may want to move toward fluoride-free toothpaste, but the alternatives can feel crowded, confusing, and hard to evaluate.
02
They want alternatives, but feel unsure.
Patients may know they want something different, but they do not always understand which ingredients matter, what to look for, or how to compare products confidently.
03
They lack trusted product guidance.
Between ingredient claims, online reviews, and social recommendations, patients are often left trying to choose products without a trusted professional point of view.
The Boka Solution for Dental Professionals
Why practices choose Boka
Help patients choose a better fluoride-free alternative with nano-hydroxyapatite, while unlocking exclusive professional pricing that grows with your practice.
Practice pricing
Professional pricing up to 55% off
Access exclusive B2B pricing on qualifying products designed to reward larger orders and professional use.
- Save up to 55% on qualifying products
- Better practice economics
- Buy more, save more
Practice support
Free samples + easy recommendation
Samples make it simple to try and share. Clear product education helps your team recommend with confidence.
- Stock, sample, recommend
- Simple education for your team
- Better patient conversations
Boka Dental Pros
Ready to bring Boka into your practice?
Apply for a Boka Dental Pro account to access professional pricing, complimentary samples, and program resources.
As seen on Social Media
@themartmama
I’ve partnered with Boka for back-to-school! We grabbed the new Boka Kids Bubble Gum Toothpaste at Walmart and it’s already a hit with my daughter! Add it to your back-to-school list! Comment BOKA to try! #bokapartner @boka
5.5K plays104 likes
@celeste_wright
Back to school shopping isn’t just about notebooks, backpacks, and pencils... it’s also about setting our mornings up for success. ✏️🎒🦷 One thing I’m so happy to check off our list this year? @Boka Kids Bubble Gum Toothpaste. Finding a toothpaste my daughter actually wants to use makes those busy school mornings so much easier. 💙 I love that it’s fluoride-free, paraben-free, free of artificial flavoring, dentist-approved, and “safe if swallowed” by kids! With nano-hydroxyapatite to help support healthy teeth. Even better? The bubble gum flavor is a huge hit, making brushing one less thing to negotiate before we head out the door. If you’re stocking up at Walmart for back to school, don’t forget to add Boka Kids Bubble Gum Toothpaste to your cart! It’s available at your local Walmart and on Walmart.com. ✔️🛒 #BokaPartner
76K plays448 likes
@kaylagresh
I’ve partnered with @boka to share one of our new back-to-school favorites! 🩷 We picked up the new Boka Kids Bubble Gum toothpaste at Walmart! As a mom, I love that it’s fluoride-free, paraben-free, free of artificial flavorings, and safe if accidentally swallowed. Now available at Walmart! 🛒 Comment “BUBBLE” and I'll send you the 🔗 #BokaPartner
89K plays1.8K likes
@madison.miranda
a little morning routine that fills my cup 💕 if you want the link to my favorite @boka 3-pack toothpaste and my discount code.. comment “CLEAN” and I’ll send it straight to your DMs! 🫶🏼 #Bokapartner
2.7K plays106 likes
@targetfanatic
#ad Add the NEW @Boka Kids toothpaste in Bubble Gum flavor to your back-to-school shopping list 🫧🦷 Boka is Fluoride-free and powered by nano-hydroxyapatite, it is perfect for sensitive teeth and little smiles. 🪥✨ The new Bubble Gum flavor delivers a fruity taste kids love. Making brushing an experience they actually look forward to. Look for Boka kids toothpaste on your next Target run or Target.com #Targetfinds #newattarget #BokaKids
42K plays244 likes
@taylorlmckinley
Grab Boka Sensitive at CVS! 🤍 #bokapartner #ad @boka
5.0K plays101 likes
@dori.boyd
SO excited to find the new @BOKA bubblegum flavor at Target 🙌🏼 we’ve been using Boka for years because it’s dye Free, paraben Free, and safe to swallow for little ones. Make sure to grab some on your next Target run! #bokapartner #cleantoothpaste #crunchymom #toddlerfavorites #toddlerfinds
561 plays21 likes
@onecrunchymom
A kids toothpaste that’s actually crunchy mom approved 👀🦷 Boka’s new bubble gum toothpaste is here, and my toddler is officially obsessed! If you’re trying to make better swaps for your family but don’t know where to start, Olive makes it SO much easier to find products with ingredients you feel good about. #crunchymom #kidstoothpaste #hydroxyapatitetoothpaste #lowtoxlifestyle #bokapartner @BOKA
3.6K plays30 likes
@targettakesmypaycheck
(#Bokapartner) I found something that makes brushing a little easier for kids. Boka just launched a new Bubble Gum kid's toothpaste and the flavor is so good. I love that it's fluoride-free, powered by Nano-Hydroxyapatite, contains no artificial flavors or parabens, and it's safe if swallowed. It's everything I'm looking for in a kid's toothpaste and my daughter loves the classic bubble gum flavor. I've been using Boka for the last year so now our entire family has made the switch. If you're making a Target run soon, make sure to grab Boka's new Bubble Gum flavor or find it at Target.com 🎯 https://liketk.it/6jyJ8 #target #targetrun #boka #targetfinds @BOKA @target
519 plays17 likes
@targettakesmypaycheck
(#Bokapartner) I found something that makes brushing a little easier for kids. Boka just launched a new Bubble Gum kid's toothpaste and the flavor is so good. I love that it's fluoride-free, powered by Nano-Hydroxyapatite, contains no artificial flavors or parabens, and it's safe if swallowed. It's everything I'm looking for in a kid's toothpaste and my daughter loves the classic bubble gum flavor. I've been using Boka for the last year so now our entire family has made the switch. If you're making a Target run soon, make sure to grab Boka's new Bubble Gum flavor or find it at Target.com 🎯 https://liketk.it/6jyJ8 #target #targetrun #boka #targetfinds @boka
11K plays233 likes
@madison.miranda
Monday morning refresh 🫧 If you want to try my favorite fluoride-free toothpaste, comment ‘refresh’ and I’ll send you the link to my favorite Boka 3-pack on Amazon! (I’ll also send you a discount code that will get you 25% off) I love that it’s also free from parabens and artificial flavoring, and powered by nano-hydroxyapatite (n-Ha), a mineral that is safe for sensitive teeth and helps maintain healthy teeth and gums #boka #bokapartner @boka
3.5K plays91 likes
@.targetiseverything
If you have kids, don’t skip this Target find👀 I’ve partnered with @BOKA to let you know that Boca’s kids toothpaste is now available @target 🪥 It’s made with nano-hydroxyapatite, it’s dentist-approved, fluoride-free, paraben-free, contains no artificial flavorings, and is safe for kids to swallow! My favorite part? It’s not spicy like regular toothpaste, so it makes brushing so much more enjoyable for kids. If brushing teeth is a daily struggle in your house, this is definitely one Target find worth checking out! #BokaPartner #TargetFinds #oralhealth #target #NewatTarget
2.2K plays42 likes
@targetkiddos
I’ve partnered with @boka to share these happy news: the NEW Bubble Gum Toothpaste is now available at your local Target stores and on Target.com!! Comment BOKA to receive a dm with the link 🎯 #BokaPartner #TargetRun #TargetMom
41K plays453 likes
@chaoswithtaylor
#ad We love a kid free trip to Target 👏🏻 we love @BOKA toothpaste so I was on the hunt for the new kids bubble gum flavor 🫧💖 #bokapartner #kidstoothpaste #targetrun
243 plays12 likes
@ataycarlson
We found the new bubble gum @BOKA at Target! This kids toothpaste is safe to swallow, fluoride-free, paraben-free, free of artifical flavoring, all the things a mom looks for in toothpaste 🩷 Go find it now at Target! 🎯 #bokapartner #toddlermomlife #toddlermusthaves #targetfinds #crunchymom
966 plays22 likes
@targetpursuit
📚 Back-to-school shopping means checking off all the essentials including this morning routine must-have! 🪥✨ Boka Bubble Gum Toothpaste is now available at Target stores nationwide! 🎯🩷 I love that it’s fluoride-free, paraben-free, and made without artificial flavoring, so it’s one back-to-school essential I feel good about adding to the cart. 🛒 ✔️ School supplies ✔️ Snacks ✔️ Boka Bubble Gum Toothpaste Don’t forget to add Boka to your Target back-to-school shopping list! 🩷🪥📚 #BokaPartner #BackToSchoolShopping @boka
93K plays666 likes
@kayleeaclarkk
Boka Toothpaste is a favorite in our household and my toddler LOVES the new bubble gum flavor! Shop at your local target today! @BOKA #Bokapartner
34K plays83 likes
@the_dentist_nextdoor
I will never forget the meltdown of 2022 🫠 Travel toothpaste, bubble mint, one very betrayed toddler who does not do bubble mint 😭 We basically ran that whole trip on vibes and no toothpaste 🪥 Here’s the thing, my kids have a whole toothpaste bar at home, they’re used to the fun clean flavors, so bubble mint was never going to fly ✨ Boka does strawberry mango in a travel size, plus flavors the adults actually want too, and it’s as clean as it gets 🍓 One of my favorite things we’ve found, nobody riots and I’m not reading an ingredient label in a panic 🙌 Use my Code DRKATHLEEN25 for 25% off the family pack! Or comment your favorite flavor and I’ll send the link to your inbox 📥 https://www.amazon.com/dp/B0D4X3KGT8?maas=maas_adg_EB26957E30D2E6C66DE311ACB7D9486F_afap_abs&ref_=aa_maas&tag=maas #bokapartner
1.4K plays10 likes
@madison.miranda
reset, recharged, and squeaky clean 🫧 If you want to try my favorite fluoride-free toothpaste, comment ‘CLEAN’ and I’ll send you the link to my favorite Boka 3-pack on Amazon. 🤍 I love that it’s minty fresh, free from parabens and artificial flavoring, and powered by nano-hydroxyapatite (n-Ha), a mineral that is safe for sensitive teeth and helps maintain healthy teeth and gums #boka #bokapartner
8.7K plays126 likes
@mayaandcarter
We put different toothpastes to the test… guess who won? 👀🦷 Comment “toothpaste” for the link + promo code 💬
79K plays469 likes
Nano-hydroxyapatite toothpaste
The premier fluoride-free alternative
Boka toothpaste is powered by nano-hydroxyapatite (n-Ha) - a gentle, effective, fluoride-free option to support patient's daily oral care routines.
n-Ha powered
Nano-hydroxyapatite oral care
Fluoride-free
Professional alternative for patients
Pro pricing
Exclusive pricing for approved practices
Multiple formulations
Everyday, whitening, kids & probiotic
Dental Pro catalogue
Shop all n-Ha toothpaste →
Fluoride-free favorites
Professional pricing for approved Boka Dental Pros.
03 — The Proof
Backed by our Oral Health Advisory Committee.
With a collective 120+ years of industry experience, the Boka Oral Health Advisory Committee helps ensure every product is backed by legitimate science, crafted with high-quality ingredients, and reviewed for safety and performance.
Diane Cummins
Globally respected oral health scientist and consultant with experience leading oral care innovation, claims support, and clinical validation.
Alan Wolpert
Former President of Consumer Brands at Henkel North America with deep experience in brand growth and innovation.
Dr. Victoria Sampson
Functional dentist and researcher focused on oral microbiome testing, salivary diagnostics, and whole-body health.
Dr. Foti Panagakos
DMD, PhD, MEd, MBA
It is all in the science. Boka utilizes nano-hydroxyapatite technology. I would recommend this product to anyone interested in a high-quality, innovative product.
Raj Kohli, PhD
Former EVP of Global R&D, Colgate-Palmolive
Oral hygiene is considered a tedious chore by many. Boka products provide consumers a choice they find pleasurable to use — supporting oral health and overall well-being.
Reviewed by a full committee of dental and health-science experts.
Meet the committee →
Practice economics
How Boka Dental Pros Works
Join the Boka Dental Pros Program to access professional pricing, complimentary samples, and resources designed to support your practice and patient conversations.
Program note: Customers outside of the U.S. and Canada are not being accepted at this time. All Boka Pros purchases are final sale. Online resale of Boka products without express permission is prohibited and may result in cancellation of Boka Pro accounts.
01
Apply in minutes
Tell us about your practice so we can help your team support patients asking about fluoride-free oral care.
02
Get approved & access your account
Once approved, your team can access Boka Pro account details, patient-friendly education, and preferred professional pricing.
03
Receive your samples
Give patients a low-friction way to try fluoride-free n-Ha toothpaste before they commit to a new daily routine.
04
Order for your practice at exclusive pricing
Use your Boka Pro account to place discounted orders for your practice.
05
Support healthier mouths, at home and beyond
Recommend simple, effective daily oral care routines your patients can easily continue at home.